Information Architecture
Dozens today

Dozens future

The design holds a customer’s entire
financial life in one place. If any future
services are added, they immediately
have a home in the app and blend
seamlessly into the IA.

Dozens today

Dozens future

iOS

Android
Native
Design
iOS

Android

Using Native Design allows you to
create UX and UI tailored to the
customer’s behaviour, creating
familiarity for both Apple and
Android users.
Material
Design

With material design you can create an intuitive, beautiful and
scalable product that provides a consistent visual experience for
the customer, and builds trust with every tap.


Every swipe, every tap, is considered.
Micro interactions

Every swipe, every tap, is considered.
Build customer confidence by providing immediate
feedback on actions and guiding them through the app in
a more fluid, intuitive way.
Expand on innovation within a limited screen size by
creating new interaction opportunities.
Complete
design

Every path, every journey, fully thought through
Work with a design team who think beyond the ideal journey to offer a satisfying and successful customer experience, even on unhappy paths.

Every path, every journey, fully thought through
Creative
The Data/Creative
feedback loop
Our marketing and data teams work
incredibly closely together. The process
ensures we constantly learn from data
in a constant iterative process with a
short iterative time.
The Dozens Brand



We made people #questionyourbank with viral videos
Press advertising helped establish the brand
Outdoor advertising pitted us against the big banks



Using outdoor across the UK helped us reach different audiences
All messages were supported with data led digital ads
Community



Building
Communities
Online And
Offline

Involve the audience
and discover superfans
Co-Creation
events
Check out this event
we ran for Dozens about
the future of bank branches.
Check out this event
we ran for Dozens about
the future of bank branches.